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P&G Swiffer Wet Earns 2002 Visionary Award

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By: TOM BRANNA

Editor

Procter & Gamble’s Swiffer Wet cleaning product received the Association of the Nonwoven Fabrics Industry’s (INDA) 2002 Visionary Award recognizing innovative, “visionary” new products that utilize nonwoven fabrics or related technology in manufacturing. P&G Swiffer Wet was selected from five finalists.The award was presented during the inaugural Vision Consumer Products Conference in New Orleans, LA in mid-January. Attendees of the conference voted on the five ...

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